Once again, the fantastic work of the team here at Pinstone has been rewarded. Named as winners of the British Guild of Agricultural Journalist’s 2021 PR Award, it’s worthy recognition for our pro-bono work on RABI’s Big Farming Survey campaign that’s launching today.
Having been runners up in 2020 and 2019, it was fabulous to come away with the trophy this year, particularly after such a high pressure, pandemic year.
Supporting mental health in agriculture
We are delighted to give RABI our support in using our industry and media connections as well as social media expertise to generate such a massive response to the survey that’s addressing head-on the enormous mental health challenges facing the sector.
As an agency that works in the heart of the one the UK’s most rural counties, we have strong connections to agriculture; something that proved central to the success of the ambitious Big Farming Survey initiative. Thanks to all our client and industry contacts who proved so keen to extend their outreach and influence in generating survey responses.
Beth Dixon and Becky Beaumont from our consultancy team accepted the award that was presented at the prestigious British Guild of Agricultural Journalists Harvest Lunch last week. Attended by the glitterati of the agricultural journalism world the lunch was held at Pewter’s Hall in London and is the Guild’s flagship event of the year.
Watch out for news of the Big Farming Survey launch and a big thank you to our RABI client team, led by Beth Dixon.