While digital marketing has been elevated in importance in recent years, traditional media remains a powerful and trusted channel for agricultural and farming brands in particular. We offer comprehensive traditional marketing and media buying services across key agricultural publications and events.

Print advertising for agriculture marketing

Print advertising is a valuable tool for reaching decision-makers in the agricultural sector. Our relationships with leading trade journals and magazines ensure your brand message is seen by the right audience.

• Trade publication advertising: Tailored ad placements in respected agricultural titles.
• Advertorial content: Combining editorial insights with branded messaging.
• Classified and display ads: Clear, effective messaging to capture attention.
  Event and sponsorship marketing

Agricultural events and trade shows provide opportunities to connect directly with customers and industry stakeholders. Our event marketing expertise supports your team to maximise your event presence.

Recommending an events calendar that reaches the audience you need to engage, we’ll also work with you to maximise your visibility before, during and after each event. We will also explore event sponsorship opportunities, making recommendations according to the brief and budget.

Direct mail campaigns

Direct mail can be an effective way to reach individuals – from enticing the media with deliveries to the doorstep, to bespoke letters that can make a refreshing change to dial-up engagement in today’s digital world.

• Audience targeting: Access to agricultural databases for precise mailer distribution.
• Creative design: Compelling mailer designs that capture attention.
• Performance analysis: Tracking and optimising campaign results.
  Integrated campaign management

We understand the importance of combining traditional and digital marketing for a holistic approach. Our integrated PR and marketing campaigns are developed to ensure consistent messaging across all channels, maximising reach and impact.

A holistic approach to PR and marketing

• Strategic media planning: Developing cross-channel strategies tailored to your objectives.
• Budget management: Ensuring efficient allocation of resources for the best ROI.
• Analytics and reporting: Delivering detailed insights into campaign performance.