The B Corporation Movement is a certification open to ‘for profit’ companies to undergo a rigorous assessment to show they meet high social and environmental standards, along with transparency and accountability.
Becoming a B-Corp is proven to have a positive impact on business and staff teams, as well as benefiting the environment and wider society.
In the podcast, we ask why businesses choose this path, and how to make the transition authentically – and importantly, avoid ‘greenwashing’. We also explore the communications opportunities for improving internal engagement and how brands can add value and improve customer perception and loyalty.
As a team, Pinstone are excited to begin their B-Corp journey, and look forward to the proactive and positive impact the team can have on society and the climate.
See attached below for more information.