Gemma Mackie

Consultancy Team

Growing up on a dairy farm in Stornoway on the Isle of Lewis, and now living on my husband’s beef and arable farm in Angus, I have always had strong links to the farming community.

After graduating from Edinburgh University with an MA in English Literature and Italian, I made the move west to Glasgow Caledonian University to complete my Masters in Multimedia Journalism. This was where my career in agricultural journalism was born, starting with regular work experience at The Scottish Farmer followed by a move to London to work for Horticulture Week and then Farmers Weekly.

A desire to move back to Scotland led to me joining the team at the Press and Journal, where I worked for almost nine years as Farming Editor before moving to Pinstone to take up my role as Technical Content Manager.

I love writing and interviewing people to find out more about all the wonderful and exciting work going on in the farming sector. I’m a stickler for detail and feel passionately about providing the best content we can.

In my spare time I enjoy baking, gardening, playing piano and walking my Labrador, Rosie.

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THE REST OF THE TEAM

Helen Maiden

Through my role at Pinstone I get to enjoy the best of many worlds, be it working in the communications sector, the rural and agri-business industry or being an extension of the client’s team.

Robin Linch

Developing the agency model and introducing new systems and processes has been my passion in the business since I joined Catherine full-time in the business in 2010.

Thomas Read

As an English Literature and Creative Writing graduate, I enjoy developing creative audience-focused content and communications strategies for businesses that promote people and the planet.

Kate Hepplewhite

As a marketing professional and country girl, I’m combining my passions by crafting impactful campaigns that help land-based businesses reach their target audience, achieve their goals and inspire others.

Nina Stewart

Problem solving and idea generation are my favourite parts of the job and I love the challenge of finding new ways to celebrate what makes our clients’ work important and unique.

Vicky Davies

Finding a creative way to connect with audiences to deliver results for our clients, is the true magic that comes from agency life!

Gemma Mackie

I love writing and this job allows me to create content for a range of clients, drawing on the skills I gained while working as an agricultural journalist for more than 10 years.

Emma Kelly

Hailing from rural roots and now living on a small mixed livestock farm, my passion for agriculture was triggered many years ago.

Lucy Baker

With a rural upbringing in south Shropshire and a family with a history of working within the agricultural sector, I have followed suit!

Laura Yates

I enjoy using my first-hand farming knowledge and digital expertise to deliver authentic media content for clients.

Becky George

The Pinstone team consistently excel at delivering compelling client communications. Bringing to life engaging and creative campaigns is the aspect of my role that I find most rewarding.

Ben Feltwell

The team here at Pinstone have a vast knowledge of PR and the agriculture industry. I am proud to be able to support them in progressing the digital aspects of modern PR.

Rosie Williamson

No two-days are ever the same at Pinstone and it’s this variation, coupled with the satisfaction of seeing the team ‘buzzing’ after a client success, which I enjoy most.

Amy Aldridge

I am a Chartered Accountant and like a spot of baking and spending time with my family and dogs in my spare time.

Amy Corfield

No two days are the same at Pinstone and working with a range of clients on a variety of projects makes every day enjoyable.

Rebecca Beaumont

I enjoy the digital aspect of my role, from shooting video on farm to creating a dynamic social media campaign to get my clients noticed in the industry.

Hannah Horner

I love the diversity of working at Pinstone and getting stuck into an array of different client campaigns.

Diane Bristow

I love the fact that I get to work with a wide range of clients who all have different communications requirements. It means that every day is a new challenge.

Rebecca Morgan

What I enjoy most about my role in Pinstone is the fact that I get to work alongside multiple forward-thinking businesses within the agri-food sector which I’m hugely passionate about.

Beth Dixon

I enjoy the fast-paced nature of agency. Working across multiple campaigns and providing PR strategy for all different kinds of products, services and businesses keeps things varied.

Hannah Lloyd

Inspiring clients and the team to be bold with their communications, delivering meaningful change that positively disrupts the industry is what I relish most about my role.

Catherine Linch

Pinstone is a highly respected and sustainably successful agency which I’m hugely proud of and all the more so for being built from the foundations of integrity, ambition and delivering great results.